I set the scene for what you can expect from each episode of Marketing Builder and poke fun at some of the supposed ‘gurus’ promising to change your life if you follow their unique methods. You know the ones – the secrets, hacks, and answers to the crisis we all face in marketing (insert eye roll).
In all seriousness though, in this episode, I focus you onto the two most important things about marketing that, if you keep them in mind, will guide you through every marketing decision you need to make.
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